It’s not always possible, or desirable, to meet face-to-face. Perhaps you live far away, already travel more than enough, or are just more comfortable connecting from your own home. Modern technology makes it possible to connect from wherever you want.

Contact us to explore possibilities..


We use Zoom for our online sessions, we are not in the same place, but we will see each other. I am your coach if you are ready to get to know yourself a little deeper, want to live with more attention and make more conscious decisions that fit your personality.

Clients come to me with issues like:

  • I want to develop more attention/mindfulness
  • I want to develop my emotional intelligence
  • I want to reach my full potential
  • I want a better work-life balance
  • I am (almost) burnt out
  • Leadership issues
  • I want to know what I really want. 

We start with a ‘Clarity’ session to get clear on what you want to explore or achieve through coaching.

Based on this first session, and taking into consideration your wants and needs, I create a custom made proposal for you. After this, we begin with the ‘Optimize’ coaching program and we will together enhance the quality of your life.

ABOUT SIMONE – Founder of Youki

My goal is to make a positive contribution to the development and optimization of individuals, teams and organizations. I am focused on balance, clarity and focus, which creates (personal) leadership. Every organization and every individual is unique. During our collaboration I really want to get to know the real you, so that we can find the right way to success and sustainability for you and/or your organization.

People with goals in life succeed because they know where they are going.

“I am more self-aware”
Before I started ‘Optimize’, I was unsure of the direction I needed to take in my career. I was feeling unsure and was looking for a leadership style that suited me. When we started the program, I found it was quite confronting. Simone supported me in a respectful manner and was able to quickly get to the core. She adapted the program to my needs, while keeping it light and fun. I have gained very valuable insights and have become aware of my personal values. ‘Optimize’ has enabled me to better fulfil my management role based on my personal motivations and talents. I have more peace, attention and focus on the things that matter to me. I recommend this program to anyone who wants to gain insight into themselves. Investing in yourself is always valuable. Simone also showed her own vulnerability, which made it easier for me to open up. She’s a wonderful person and her positive vibe is contagious.

Susanne Kersten – van Santen
Manager Strategy, Finance & Control

“My life truly is optimized”
After a stressful period in my life I was close to a burn-out. I wasn’t happy, professionally and personally. ‘Optimize’ coaching taught me how to create stillness for myself and tackle my problems step by step. The whole process was pleasant and I felt like I was making valuable strides with every session. A lot has changed over these four months. Given how I am currently feeling, it worked extremely well. Simone is direct and capable of pointing out your blind spots. Her own experience in doing this is very valuable. I am now capable of taking that important step back, to evaluate where I stand and where I want to go. Thanks to ‘Optimize’ and Simone I am now able to enjoy life to the fullest again.

Nick Sandbergen
Business Controller

“This program has enriched my life”
Before I started ‘Optimize’, I suffered from insecurities, rumination and negative thoughts and emotions. I have gained valuable insights and practical tools that I could apply in my life immediately. Simone is very capable of sensing what someone needs, and constantly adjusted the program to my requirements. She has a depth of knowledge and her meditations were really profound. I wish everyone could experience progress similar to what I have been able to experience during my personal development journey.

Marga Brunekreef
Financial Specialist



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We are located in Amsterdam,
and are serving the world!

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